ChannelWorld Premier 100 Symposium
Futurescape 2012 -
The New Economics of IT
Paul Dunn is the marketing guru behind the success of many ground-breaking ventures. People call him 'Wizard of Wow'. Find out why at the 4th annual Premier 100 symposium and Awards ceremony.
Paul Dunn is at the forefront of management and marketing action on a global basis. Paul is an engineer by training, but he soon discovered people to be more interesting than "things". He began his career in Australia at Hewlett Packard where he was one of just ten people in the Australian start up of the company. Paul wrote some innovative software that became the basis for one of Australia's early technological successes - Hartley Computer. Paul was the marketing genius behind the company growing globally to a $23 Million enterprise.
In 1980 Paul decided that his real love was marketing and so, The Results Corporation (TRC) came to be. He led it to growth of $20 million, serving 23,000 businesses. All said, Paul's audio and video programs are now in use by over 156,000 businesses around the world. In 1992 Paul formed Results Accountants' Systems (RAS) to teach Accountants in Public Practice how to leverage their skills to create far better businesses for their clients. By the year 2000, the company was serving over 3500 practices and their clients worldwide - it became the largest network of leading-edge accountants ever seen in the world.
In 2000, Paul sold his interest in RAS to mentor his many friends and clients to give them far more successful businesses. His second book, 'The Firm of the Future', launched in the US market in April 2003 and is now regarded as a standard text for professional service firms. Today, Paul helps create successful businesses around the world and is passionate about giving back to Social Causes to increase the level of joy in our world. He now serves as Chairman of the revolutionary Buy1GIVE1 organization, making giving an effortless habit and making a huge impact in our world in a refreshing new way.
Join him at the Fourth Annual Premier 100 symposium and Awards ceremony.
Mahesh Murthy - Digital Media: The Next Big Thing
Mahesh Murthy is the founder and CEO of Pinstorm with 24 years of experience in marketing and communications. While running digital marketing campaigns for his favorite charity in late 2003, Mahesh saw an opportunity to change the basic business model in advertising and set up Pinstorm. Mahesh co-founded his second fund, Seedfund in 2006 with the backing of investors like Google and Motorola to create and guide even more revolutionary companies.
During the event he reiterated that, "It's not one big thing but probably many big things that are out there." Moreover, he talked about where the enterprise and Channel business is moving towards in the coming quarters. He reiterated the importance of networking and how it does wonders for a brand in due course of time. Pointing out to things like GaTT and other regional agreements, he mentioned that these will reduce protectionism while they will demand more reporting from the Indian reseller's as compared to the overseas firms in. Murthy pinpointed, "Some ways the regulations are biased against you." But going forward, Murthy stated that the enterprises in the future will not just treat investor relations as a small function but as a core function.
CIO Panel Discussion: 2012 - The Road ahead
The CIO panel discussion consisted of Sandeep Phanasgaonkar -President & CTO, Reliance Capital and Sunil Mehta, senior vice president and area systems Director, central Asia, JWT. The panel discussion was moderated by Vijay Ramachandran, Editor in Chief, IDG Media India. The discussion primarily revolved around the opportunities that lie in the various new technologies going ahead and also how the road ahead doesn't seems to be as flashy it sounds. Thoughts were shared on as to how investment is hard to come by in IT for large enterprises and how innovation in the technology sphere was touted as one of the means to increase market share and toplines and issues such as extending reach to newer markets was proliferated as one of the more important ways for profitability.
The panel discussed the varied means by which IT can be used to drive top lines and to drive cost savings in the operations side.